About Universal Creative

Universal Creative is a division of Universal Parks and Resorts™, part of the NBC Universal™ family of entertainment companies. We are perfectly located in the heart of Orlando, Florida, the theme park and resort capital of the world.

Universal Creative is responsible for the design, development and delivery of innovative, new entertainment concepts for Universal Parks and Resorts™ and has been the driving force behind the company’s creative development since our inception in 1964. Our team consists of best in class professionals who are highly experienced in Attraction Design, Engineering, Creative Design, Advanced Technology Interactives, Show Production, Construction Management and more.