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Madison Square Garden Entertainment

Burbank & New York City, - United States
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Digital Content Art Director


Madison Square Garden Entertainment Corp. (MSG Entertainment) is a leader in live entertainment experiences.  The Company presents or hosts a broad array of events in its diverse collection of venues: New York’s Madison Square Garden, Hulu Theater at Madison Square Garden, Radio City Music Hall and Beacon Theatre and The Chicago Theatre.  MSG Entertainment is also building a new state-of-the-art venue in Las Vegas, MSG Sphere at The Venetian, and has announced plans to build a second MSG Sphere in London, pending necessary approvals. In addition, the Company features the original production – the Christmas Spectacular Starring the Radio City Rockettes – and through Boston Calling Events, produces the Boston Calling Music Festival.  Also under the MSG Entertainment umbrella is Tao Group Hospitality, with entertainment dining and nightlife brands including Tao, Marquee, Lavo, Avenue, Beauty & Essex and Cathédrale. More information is available at

The Digital Art Director is a hands-on creative digital media designer with a proven aesthetic and portfolio. This role requires a honed eye and proven experience in shaping world class story driven experiences across large canvases that entertain and immerse large audiences. You will be establishing and developing a richly textured aesthetic, building recognizable visual design systems and building transportive worlds as a key role in the Immersive team at MSG Sphere Studios.

Specific Functions/Activities:

  • Lead the visual development and execution of creative concepts and deliverables, with a hands-on approach to art direction, overall form, materiality and the nexus of digital within Immersive at Sphere
  • Bring to life concepts and strategies through visual narratives in multiple forms
  • Be a key player in the research, visual development and delivery of creative pitches & proposals
  • Partner with Creative Directors and the Immersive Art Director to concept and create
    experience-oriented design solutions that fulfill strategic objectives
  • Work with the Creative Director and the Immersive Art Director to respond to client & stakeholder feedback; help to steward the creative integrity of projects
  • Partner with the production team to ensure that concepts and designs are achievable within budget and timescale.
  • Partner with production teams to drive the creative quality and specifications of installations and activations at Sphere
  • Champion and support the design process, ensuring design goals and experience principles are upheld
  • Be a foundational lead of digital art direction for the immersive team, building and leading a team of exceptionally talented designers
  • 7+ years of experience in developing innovative and engaging experiential digital concepts across digital platforms 
  • Demonstrated creative and design excellence with career progression in your portfolio
  • Proven track record of working in experiential digital activations at scale, with experience in live events, immersive experiences with brand and cultural clients preferred
  • Expert at visualizing concepts across a wide range of mediums
  • Advanced Proficiency in relevant design software (ex. Photoshop, Illustrator, Keynote, After Effects, and/or 3D software etc.) 
  • Expert in sketch/ illustration and art direction
  • Demonstrated ability in written communication and presentation copy writing
  • Articulate and charismatic speaker who can lead discussions and captivate a room
  • Objective listening skills with the ability to formulate information into concepts and designs that are technically and economically viable
  • Reliable decision-making capabilities, based on solid understanding of how to balance creative expression, pragmatic design, and business needs
  • Strategic and agile thinker who can pivot the creative and evolve design to meet shifting needs

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