Product Marketing Manager

Description

With the RapidCompact platform, DGG is the leading provider of automated 3D data optimization technology, allowing brands and retailers around the world to scale up their production for real-time 3D, AR, VR and Metaverse applications.

As a fast-growing deep-tech start-up from Darmstadt, Germany, we are looking for a Product Marketing (PMM) Manager to lead the go-to-market strategy for North America. This PMM will stand-up the initial marketing team, comprised of senior leadership, and define a new marketing manager role when criteria have been met. The PMM will own the go-to-market strategy and plans. Rather than a traditional marketing approach, this role will require rapid experimentation, engagement with current and prospective customers, and iterations of value propositions and marketing channels that shape the customer acquisition efforts.

Your Roles and Responsibilities

Draft and test tone, voice and messaging with prospective customers
Design, test, and build customer acquisition strategies with senior leadership
Run interviews to build empathy on jobs to be done
Create and execute acquisition campaigns (social media, e-mail, SEO, ads, interviews, etc.)

Analyze and report on the performance of campaigns
Conduct market research and competitor analysis to identify trends and unmet needs

Coordinate creation of Build marketing materials, landing pages, and other assets within brand guidelines
Work with external agencies and vendors to execute campaigns

Requirements

Prior experience in generalist marketing, growth marketer, marketing manager, or PMM
Bachelor's degree or higher in business administration, marketing, communications, or a related experience
Proven experience with product launches and user research
Demonstratable experience in marketing analytics and tools, especially for online marketing
Thorough understanding of channel marketing (including traditional and digital marketing such as SEO/social media etc.) and market research methods

Solid digital communication skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google AdWords etc.)
Working knowledge of HTML and CSS and launch of landing pages
Exceptional verbal communication and writing skills
A passion for 3D technologies, XR applications, Metaverse and/or Game Development.

What we offer you

Opportunity to shape the future of eCommerce, virtual heritage, metaverse tech stacks and many more exciting opportunities – based on a highly successful deep-tech solution that is used to bring millions of products to users worldwide
Exciting mix of international clients from different industries
Motivated and highly skilled teams to work with
Great growth perspectives for your team and your own personal development

Competitive salary
30 holidays
Additional perks
100% remote work

We are looking forward to reading from you - send your application or questions to jobs@dgg3d.com

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